AccorHotels, Rixos Form Partnership
The French hospitality giant plans to expand its presence in the luxury market with a focus on developing global activities in the resort field.
AccorHotels and Rixos Hotels are forming a strategic partnership in which both companies plan to collaborate, develop and manage Rixos-branded properties worldwide. AccorHotels plans to expand its presence in the luxury market with a focus on developing global activities in the resort field. AccorHotels will own a 50 percent interest in the joint venture management company.
The Rixos Hotel at The Land of Legends Theme Park, Antalya, Turkey
AccorHotels will integrate 15 properties located in premium resort markets like Turkey, UAE, Egypt, Russia and Europe into its network, while Rixos plans to reflag five city-centre hotels to AccorHotels brands. The company will also add a second hotel in Dubai and two other properties by the end of 2018, in Abu Dhabi and the Maldives.