Starwood Hotels & Resorts to Debut Its First Hotel in Armenia
Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announced that it will enter Armenia with the opening of The Alexander, a Luxury Collection Hotel, Yerevan. The unique hotel is scheduled to open in summer 2017, underscoring Starwood’s strategy to meet the growing demand for experiential luxury travel in emerging markets around the globe.
“On the heels of surpassing the 100th hotel milestone, The Luxury Collection continues its rapid expansion with the signing of The Alexander in the historic destination of Yerevan,” said Michael Wale, President, Starwood Hotels & Resorts, Europe, Africa and Middle East. “We are proud to partner with Tsupani CJSC and continue to deliver on our promise of bringing a new level of luxury to the CIS. The hotel, ideally located in the heart of Armenia’s capital, will offer guests unique access to authentic destination experiences.”